The Paradox of Choice: How to Avoid Bad Purchases.

We are living in a world of endless choices. There is no end to the number of clothes that you can buy and hence, we often end up with hundreds of outfits in our wardrobe that we don’t even wear. Sometimes, we make purchases just because something is on sale.

All these bad purchase decisions and the overabundance of choices are having an impact on our environment along with our wallets. Being a smart shopper and making sustainable fashion choices is not just easy on your wallet, it’s easy on the planet too. Let’s take a look at some tips to avoid bad purchases and overconsumption.

Declutter your wardrobe

Organizing your wardrobe every couple of months will help you identify what are the essentials you need to buy. This will help you avoid buying brand new clothes unnecessarily. Donate the clothes that no longer fit you and replace them with more practical and staple pieces.

Wants Vs Need

Avoid impulsive purchases and draw a clear distinction between your wants and your needs. Your needs are clothes that you absolutely need to function while your wants are the outfits that you wish to have. Always prioritise your needs over your wants.

Find pre-loved clothes

Buying pre-loved outfits or branded thrift clothes will help you look chic without overburdening our planet. Shopping for used clothes online will not only save you from making bad purchases but will also help you to build a wardrobe full of unique pieces that will set you apart from the crowd.

Build a capsule wardrobe

Capsule wardrobes are a collection of minimal yet useful and interchangeable pieces of clothing out of which you can create hundreds of looks. You can start building your capsule wardrobe by buying some classic vintage outfits that instantly make you look fancy and sophisticated. Retro clothes, neutral basics, trench coats, basic trousers and jackets are all capsule-wardrobe essentials.

Fashion Rerun is dedicated to the cause of sustainable clothing that lets our planet breathe easy and keeps you fashionable round the year. Come and shop from our carefully curated collections.